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World of Warcraft News
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Screenshot Gallery Update: Love is in the Air

Screenshot Gallery Update: Love is in the Air
(Nebu, 3/12/2009)
We've updated our Love is in the Air screenshot gallery with 8 of the best player submissions. As always, if you'd like to contribute to our galleries, please submit your screenshots. You can view all of our screenshot galleries here.

New Fan Art

New Fan Art
(Nebu, 3/10/2010)
The Blizzard Fan Art Section has been updated with 3 new artwork from Warcraft.

There's a Mouse on Your Face!

There's a Mouse on Your Face!
(Nebu, 3/10/2010)
Printwarcraft.com now offers the opportunity to create your own customized World of Warcraft mouse pad featuring the character you play. Much like custom character posters, these custom mousepads use specially designed rendering technology and access to character information, allowing you to select and pose your character while adding a variety of backgrounds, logos, borders, and fonts. Custom character mouse pads start at $19.99, and are available now at Printwarcraft.com

Google News
More Google News

• Blizzard's World of Warcraft: The China Growth Story - Seeking Alpha (blog)


Blizzard's World of Warcraft: The China Growth Story
Seeking Alpha (blog)
I'm not bullish on Activision Blizzard these days. In recent years, the "3 legged stool" of ATVI's success has been Warcraft, Call of Duty, and Guitar Hero. ...
The9 Sues Blizzard for Commercial DefamationMMORPG News
The9 company drops charges against World of WarcraftPeople's Daily Online

all 3 news articles »

Rob Pardo on Blizzard's Success and Failures - Shacknews


Gamasutra

Rob Pardo on Blizzard's Success and Failures
Shacknews
Learning from this, Rob labeled World of Warcraft's economy as a success. In it, gold has value and was carefully designed by the developers. ...
Where Blizzard's Design Philosophy Failed (And Succeeded)Escapist Magazine
Blizzard's Pardo serves up game design secret sauceGameSpot
GDC: Blizzard's Core Game Design ConceptsGamasutra

all 5 news articles »

GDC: AFK Interactive Brings the MMO Experience to Your Phone - PC World


PC World

GDC: AFK Interactive Brings the MMO Experience to Your Phone
PC World
Some of you World of Warcraft addicts may be familiar with Blizzard's Armory app for iPhone that lets you keep track of your character and guild, ...

and more »

Weekend Reading: Nobody Really Cares About Modern Warfare - Softpedia


Weekend Reading: Nobody Really Cares About Modern Warfare
Softpedia
... out that the Call of Duty franchise, the Guitar Hero games and World of Warcraft account for about two thirds of the revenue of Activision Blizzard. ...

and more »

World of Warcraft row: China industry game-changer - MarketWatch


World of Warcraft row: China industry game-changer
MarketWatch
Meanwhile, Blizzard plans to release a new version of the game called "World of Warcraft Cataclysm" worldwide later this year, which means NetEase may have ...
It's Warcraft in the courtroomChina.org.cn
NetEase.com's WOW Steps Slow Down in ChinaTrading Markets (press release)

all 7 news articles »
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What's New

23 February 2010 - Blizzard Store Adds Plush Pets!

The Blizzard Store just added two plush pets, a Gryphon Hatchling and a Wind Rider Cub. Both plush dolls are about 8.5″ tall and come with a code that can be used for an account-bound in-game pet!

14 February 2010 - Lunar Festival Dawns

The Lunar Festival is once again upon us. So far, we haven’t noticed any substantive changes (Omen is upscaled to L80, of course). Visit our Lunar Festival seasonal page, with printer-friendly Lunar Elder list! And happy Lunar New Year to all!

13 February 2010 - Ashen Verdict Coverage Added (Finally!)

We’ve finally put the finishing touches to our Ashen Verdict coverage. We plead limited access to ICC, mostly because we’ve been tied up with the recent seasonal updates. Enjoy!

7 February 2010 - Love is in the Air Again!

The Love is in the Air season was completely reworked this year. Rather than a despondent Forsaken apothecary and his ghostly wife, the culprits this year are the Venture Co., nemesis of the Steamwheedle Cartel. Their “Crown Chemical Co.” is up to no good, and you have the chance to stop them! Our seasonal coverage guide has been updated here. Some interesting loot has been added, including a rare flying rocket mount and a new companion pet.

13 December 2009 - More “Fall” Feedback

The new pets added in this patch include two more sold by Breanni at the Dalaran pet shop – an Albino Snake and a Calico Cat – and the new Perky Pug which is the reward for completing the “Looking for Multitudes” achievement (grouping with 100 random party members through the Dungeon Finder tool). Also, Blizzard is offering a Core Hound Pup as a reward for protecting your account with an Authenticator (either the smartphone-based software app or the hardware token). Unrelated to this patch, the newest TCG release adds a Spectral Tiger Cub Loot card!

Albino Snake
Albino Snake
Calico CatCalico Cat Perky PugPerky Pug Core Hound PupCore Hound Pup Spectral Tiger CubSpectral Tiger Cub

Also, we’ve confirmed that rep gains for the Alliance Vanguard and Horde Expedition now yield spillover rep to the constituent factions. This includes rep for kills in L80 dungeons, so the quickest way to gain rep with the Explorer’s League or Frostborn (or the Hand of Vengeance, for our Horde brethren) is to run Northrend instances without a “championing” tabard. You can also now buy the reputation commendation tokens for Northrend factions for 1 Emblem of Triumph.

8 December 2009 - Fall of the Lich King, Rise of the Pickup Group!

Patch 3.3.0, Fall of the Lich King, should be happily downloading to a machine near you. The patch adds three new 5-player dungeons – Forge of Souls, Pit of Saron, and Halls of Reflection – as part of the Icecrown Citadel area. This will also be the center for the 10 and 25-player raids. In addition to the new content, this patch now allows a cross-realm “looking for group” for 5-player dungeon parties which can pull characters from any server in your battlegroup. New achievements await those who are active Pickup participants! As always, the latest patch notes can be found here.

Also, it appears that the some of the daily Argent Tournament quests – specifically “Among the Champions” (jousting), “Threat From Above” (Chillmaw), and “Battle Before the Citadel” give Alliance Vanguard/Horde Expedition rep (62.5 rep spillover to individual factions). This may help (given enough time) the attempt to gain higher reputation with the Frostborn, Explorers’ League, Taunka, and Hand of Vengeance.

AddOns updated to date include:

23 November 2009 - Restarts Hotfix Pilgrim’s Bounty Event

This morning’s restart appears to have fixed the broken Bountiful Tables in various capital cities, allowing completion of the achievements for the Pilgrim’s Bounty seasonal event.

22 November 2009 - WoW’s 5th Anniversary

Just a reminder that WoW is celebrating its 5th Anniversary on 22 November. Characters who log on during this day will receive the “Wow’s Fifth Anniversary” achievement and a Onyxian Whelpling companion pet! The pet is account bound, so only your “achievement hound” characters need to log in, but make sure at least one of your toons logs in on each server you play on!

22 November 2009 - Pilgrim’s Bounty is Here!

This year marks the first appearance of Pilgrim’s Bounty, a holiday season loosely based on the U.S. Thanksgiving holiday. Completing all the achievements grants a “Pilgrim” title and a Plump Turkey vanity pet! In addition, the season introduces five new recipes for those having trouble collecting enough for the cooking achievements. As usual, the hard-working guild n’elfs (and b’elfs for the Horde info) have a seasonal guide drafted up and ready. Let us give thanks for the chance to get another pet!.


4 November 2009 - Paying for Pets

Blizzard has added in-game companion pets to the Collectibles section of the Blizzard Store. These pets currently cost $10 (US) and are distributed via a key code. You may redeem the key code with all current or future characters for one account (what a bargain!). You can also send the key code as a gift (and just in time for Winter Veil). To redeem the code requires that you have already linked your World of Warcraft account to a Battle.Net account. Since the redemption happens through the Battle.Net system, you receive the pet in the mail when you log in – so those of you who are hostile with Booty Bay need not worry about redeeming the code with an in-game vendor.

As an additional incentive, half the proceeds from sales of the Pandaren Monk pet will be donated to the Make-a-Wish Foundation through the end of 2009. Gain an enlightened pet and feel good about it, too!

Pandaren Monk
Pandaren Monk
Lil' KT
Lil’ KT the Mini-Lich